Strategic Search Engine Marketing Solutions Tailored for Your Business
Customized SEM services from Thynkk to meet your company's goals! Thynkk got you all covered to push your business to the top!
SEM is a type of digital marketing that involves promoting a website by increasing its visibility in search engine results pages (SERPs) through paid advertising.
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SEM
Customized SEM services from Thynkk to meet your company's goals!
SEM is a type of digital marketing that involves promoting a website by increasing its visibility in search engine results pages (SERPs) through paid advertising. It typically involves bidding on keywords that are relevant to a business and its products or services. When users search for those keywords, the business's ad appears at the top of the search results, increasing the likelihood of the user clicking on it.
But Thynkk got you all covered to push your business to the top!
SEM stands for Search engine marketing. It is a type of online advertising ad typically displayed above or below organic search results, and the advertiser pays each time a user clicks on their ad (hence the term "pay-per-click" or PPC).
SEM:
- Increase brand awareness
- Increase website traffic
- More custom audience reach
- Increased targeted leads
- Higher ROI
We are a Certified Google Partner.
Our team has proven expertise in Google Advertising by obtaining certifications for Search Ads, Google Display Network, YouTube Ads, and Google Shopping.
Why do businesses need SEM?
The explosive growth of content marketing over the past ten years is evidence that digital marketing has mostly shifted away from PPC advertising. Yet, when employed wisely as a component of a bigger marketing plan, SEM and other types of click advertising continue to have significant strategic value.
SEM is important for:
- Better Click-through rates
- Potential for Quick Results
- Brand Awareness
- Shortcut to Product Pages
- Promotion of Local Services
Thynkk’s SEM Process and Strategy
Account Audit - We audit your existing advertising accounts and provide well-planned tactics to boost campaign success and make every penny of your ad spend count.
Campaign Strategy - Create SEM campaigns for Google AdWords, Bing Ads, YouTube, and other search engines. Set campaign objectives, set up conversion tracking in Google Analytics, geo-target your ads and bring focused visitors to your website at the lowest feasible cost-per-click.
Keyword Research - Discover high-converting keywords that your customers use to find your business online daily at competitive rates. To maximise your share of voice on the best-performing search keywords, set budgets, and manage pay-per-click (PPC) keyword bids, and keyword match types.
A/B Testing - Hire our in-house digital copywriting team to produce winning copy for your SEM text advertisements. Our SEM text is consistent with your brand, and apt message, and is tailored to convert. To increase click-throughs, use appropriate calls-to-action and emotional triggers. We help you with the A/B test for your ad copy to see which one generates the highest conversion and response rates.
Bid Optimisation & Management -We help you achieve your campaign objectives by carefully selecting keywords, tracking ad performance continuously, and optimising bids.
Tracking & Tools - Thynkk set up campaign conversion and revenue tracking in Google Analytics and other third-party tools to acquire real-time data for optimisation. Build dashboard reports that take API data from many tools and platforms, and continuously adjust existing campaigns for optimum ROI.
Our most successful targeted campaigns get your brand in front of the targeted audience. We'll apply which platforms are most suited to your company.
Thynkk’s SEM Services:
- Paid Search
- Media Buy
- Display Advertising
- Shopping Ads
- Re-Marketing
- Social Media Advertising
Why Thynkk for SEM?
Thynkk is a full-service digital marketing company that manages your SEM campaigns. Rapidly reaching your target audience directly through our professional SEM strategies. Get assistance from our PPC strategists at each stage of the SEM procedure.
We strive to:
- Establish objectives for what you hope to accomplish with your paid campaign.
- Plan how to use that money most effectively.
- Set SEM campaigns.
- Help suggestions on how to cut CPC while increasing impressions, such as by optimising the landing page for your ad and enhancing your local SEO.
- Create concise advertising material that helps increase CTR.
- Calculate KPIs for metrics like impressions, click-through rate, bounce rate, and conversions.
- Revive the plan in light of the results.
We use a wide range of digital marketing tools, such as social media, video, and content development, to boost CTRs even more and drive the most traffic and conversions to your website.
We will make sure you receive more than what you paid for.
PPC SEM
Ad publishers bid for space on Google's Search Network based on the quality of the ad and the highest price per click they're willing to accept. Google uses the following procedure to choose which CPC ads to display:
- The highest bid is increased by a Quality Score. The page's CTR, prior ad performance on that page, relevancy to the search query's keywords, and overall page
- performance are all taken into account when determining the Quality Score. The Ad Rank is the resultant score. Only pages that satisfy the Ad Rank Threshold are taken into consideration for search result presentation.
- Finally, Google decides the order of the ads to post based on Ad Rank. The ad with the highest ranking takes the No. 1 spot.
We at Thynkk, do all the background work for you and get you the top Google ranking.
CASE STUDY
Challenge: Nedivaa.in aimed to enhance online visibility and drive revenue growth in the competitive children's fashion market.
Solution: Thynkk, known for SEO expertise, Nedivaa.in implemented a tailored strategy focusing on non-branded keywords related to kids' fashion.
Results:
+117% Month-over-Month Revenue Surge
+40% Increase in New Online Visitors
Service SEO Management
Frequently Asked Questions.
The practice of using paid search ads to promote your goods or services so they appear in SERPs, or search engine results pages, is known as search engine marketing. SEM encompasses a wide range of activities, including advertising on YouTube, in mobile apps, Google AdWords campaigns, Bing Ads, PPC and bid management, contextual networks, display ad marketing, and remarketing pixels.
Search Engine Marketing is essential if you want to help your company grow into a brand. It is a proven method to boost your marketing efforts, see some immediate benefits, and grow your brand's visibility online.
SEM is a group of strategies and channels that advertisers can employ to reach their target market through paid search engine advertisements on a pay-per-click (PPC) basis.
By optimising your website's back-end coding, planning your content, and using the right keywords, SEO services can help your website receive more "organic" traffic. Your internet marketing approach must incorporate both organic and paid search marketing, and they must work together cohesively to strengthen one another.
We offer an extensive range of white-label services as a premier white-label agency. Digital marketing, the creation of digital assets, WordPress development, mobile app development, HubSpot COS development, email marketing, and marketing automation are all included.
The Google AdWords certification is a professional accreditation provided by Google to people and agencies who demonstrate competency in both fundamental and advanced parts of AdWords. An AdWords certification allows individuals to demonstrate that Google regards them as an expert in online advertising. Thynkk’s SEM team maintains AdWords certifications for clients to the highest value.
To employ a Dedicated SEM Expert, you can look for agencies and marketplaces, check their ratings online, ask for referrals and client evaluations, and ask the correct questions by asking them.
Let's talk! To learn more, please contact us here
